Magazine

05.02.2021

Uniqlo x Paul & Joe collaboration

 

February 5, 2020, Paris - UNIQLO and PAUL & JOE announce the launch of the UT PAUL & JOE collection. A brand new UT collaboration that will offer a complete collection with the famous French brand PAUL & JOE. Bringing together the essentials of the feminine wardrobe and launched at the end of March 2021, the collection will include in addition to t-shirts, dresses and accessories, pieces for children and babies..

The UT line was first launched in 2007 and offers authentic designs from popular culture, emerging artists, cultural projects, or the world of art around the world. A line that forms a bridge between eras and genres having for watchwords The world at your fingertips. Designed as an identity vector to reveal the personality and values of the wearer, UNIQLO is constantly evolving this collection in order to offer the world T-Shirts with authentic values.s.

Founded by Sophie Mechaly in 1995, PAUL & JOE has grown into an iconic brand known for its iconic, playful and playful prints. Faithful to her values, Sophie Mechaly has made her independence her strength as well as a state of mind that drives her every day. Today, PAUL & JOE is not only a ready-to-wear brand, it is an art of living that has traveled internationally with new projects such as PAUL & JOE Eyewear, PAUL & JOE Beauté and more recently with a ceramic collection and a PJ Night homewear line.

UNIQLO and Sophie Mechaly have succeeded in creating together a UT collection which translates the universe of PAUL & JOE through its vintage prints, its floral fabrics and its pastel colors and of course, its cult patterns such as chrysanthemums, symbols of the brand. or lilies, lucky flowers.

 

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